Virtual Event
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3AF Impact Series: The Asian American Consumer
May 6, 2025 @ 11:55 am - 4:30 pm EDT
Virtual Event
Free – $25

3AF Impact Series by the Asian American Advertising Federation (3AF)
The 3AF Impact Series is happening on Tuesday, May 6, a virtual half-day event where top advertising and marketing industry experts will share key insights on the fastest-growing consumer segment: Asian Americans.
This event will provide:
- Expert discussions on Asian American consumer influence
- The latest trends in multicultural marketing and advertising
- Actionable insights to strengthen your marketing strategy
Agenda Highlights:
- Beyond Representation: The Next Evolution in Asian American Marketing
- The Evolving AAPI Consumer: Navigating Cultural Nuances for Authentic Engagement in 2025
- From Trend to Transformation: DEI’s Impact on Inclusive Marketing
- Amplifying Impact: Expanding Brand Reach to the Next Generation
- The Good, the Bad & the Ugly of Generative AI in AAPI Insights
- Unleashing South Asian Conversations through a Showbiz India Docuseries on Aging and Caregiving
- rednote (Xiaohongshu): An Untapped Opportunity
- Reaching the Dynamic Chinese-speaking Consumer


