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SUMMARY:Merchandising Masterclass: 1:1 Sessions with The Locavore
DESCRIPTION:Hop on this opportunity for a 1:1 masterclass from a true retail expert!\nBook a 1:1 consultation with Caroline Weaver\, founder of The Locavore Guide and The Locavore Variety Store (or perhaps you’ve seen her on your TikTok feed sharing business owner BTS). \nDuring your session\, Caroline can share her expertise as a small business owner. We recommend bringing photos! Caroline can review your retails displays (whether brick and mortar or pop-up) and share expert recommendations from signage and displays to storytelling and customer engagement. \nGet advice on:\n\nUsing signage to guide customers and tell stories\nOrganizing displays to engage customers\nInexpensive and easy display solutions\nMerchandising to maximize customer engagement\nMaking a plan to de-clutter and get organized\nUsing visual storytelling to create great displays\n\n\nMeet Caroline Weaver:\nCaroline Weaver is a retail advocate and founder of The Locavore Guide — a directory and platform that’s all about shopping local in NYC. As a seasoned shop owner herself\, she’s on a mission to identify the cracks and navigate a more sustainable future for independent retail. \nCaroline also owns The Locavore Variety Store\, an emporium of local goods\, all grown / baked / fabricated / assembled / crafted / concocted / sewn / stuffed / pickled within 100* miles of NYC. The Locavore Variety Store specializes in independently-owned local brands. The cool ones\, the old-school ones\, the ones you’ve never heard of. It’s all about leaving the apartment\, talking to your neighbors and discovering something great\, while checking a thing or two off your shopping list. It’s a shop about shopping! It’s a shop about New York! Go see it for yourself in the heart of Greenwich Village.
URL:https://potluckasianamerica.org/event/merchandising-masterclass-11-sessions-with-the-locavore/
LOCATION:Welcome to Chinatown\, 115 Bowery\, New York\, NY\, 10002\, United States
CATEGORIES:Business,Workshop
ATTACH;FMTTYPE=image/jpeg:https://potluckasianamerica.org/wp-content/uploads/2026/08/Merchandising-copy.jpg
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